Stock investing for dummies – Where To Buy Fractional Shares To Invest

Stock investing for dummies

Even if there are no account minimums, the share prices can leave you feeling hopeless, as you quickly realize that only one stock share can cost hundreds (or even thousands) of dollars.

Whether you are a college student, a recent college graduate, or an employee who is successfully moving up the corporate ladder, you still need enough money to cover your basic expenses before you start making regular investments. There are several different ways to get started investing, so be sure to explore all of your options.

What Is A Fractional Share?

How do you invest regularly when it costs so much to open an account or buy shares? Fear not, this is where fractional shares come into the picture. Fractional shares allow you to buy fractions of a whole share, just as the name suggests.

With fractional shares, you can invest in multiple funds based on what you can afford. You can even purchase enough to invest just $30 per week! While some of the platforms still have account minimums, fractional shares can help you reach your goals faster than investing in whole shares. Let’s take a closer look at how fractional shares work.

How Can You Benefit From Fractional Shares?

Fractional shares allow you to buy fractions of stocks in companies that have a high price per share. More importantly, you can immediately start using all cash available for investing because you no longer have to wait and save up the minimum funds needed to open an account. As a result, you get access to shares you may not have otherwise been able to afford.

Most companies issue stock in whole units known as shares, which are then traded on the open market. Because the stocks are issued and traded as whole shares, most brokers restrict investors to buying and selling stock in whole share quantities. Surprisingly, you could still end up with fractional shares due to stock splits and dividend reinvestment plans, even if you only trade stocks in whole shares.

Getting started is easy. First, you set the dollar amount or amount of shares you wish to purchase. Next, the platform will calculate the amount of shares or dollar amount needed to meet that number of shares, regardless of whether it is a fraction.

Fractional Shares Are Flexible And Efficient

Investors can leverage the benefits of trading fractional shares by getting access to stocks that they normally would not be able to afford if they were forced to purchase whole shares.

If you’re on a budget and want to limit the amount spent on a trade, fractional shares can help you buy high priced stocks such as Priceline (PCLN) with shares traded between $1,148.06 and $1,927.13 per share in the past year.

Fractional shares can be advantageous when you don’t want to spend a lot of money on a trade, but wish to purchase a stock that has a higher price per share.

Put All Of Your Available Cash To Work Immediately

Since you control the amount you spend, fractional shares allow you to put all of your available cash into the market immediately- no need to wait until you raise enough cash to meet the account minimum or enough funds to buy one share.

Calculations Are Done For You Based On Your Budget

This is a huge plus for those of you that don’t like to do math- you don’t have to calculate how many fractional shares of a stock or exchange-traded fund (ETF) you want to buy or sell. All you have to do is input the dollar amount for each trade or the share amount, and the calculations will be made to meet your goal!

Even More Benefits Of Fractional Shares

Most fractional shares are eligible for dividends just like full shares. Since you are able to make regular investments that meet your budget, it will be easier to invest on a regular basis for the amount you choose.

Where To Find Fractional Shares

Now that you know more about fractional shares, take a moment to review some of the companies listed below to get started with investing in fractional shares. Fractional shares are growing in popularity, and with new apps and companies that provide an investment plan for any budget, you will be confidently investing in your portfolio in no time.


Betterment is a company that offers fractional shares of ETFs invested into a curated portfolio. Betterment allows you to invest in thousands of companies across the world with minimal risk.

Betterment has 3 portfolio strategies:

The SRI (Socially Responsible Investing) portfolio, Goldman Sachs Smart Beta portfolio, and the BlackRock Target Income portfolio. The SRI portfolio allows you to invest based on your values while keeping fees low.

Investors who select Betterment’s Goldman Sachs Smart Beta portfolios can use Goldman’s ActiveBeta™ equity and Access Fixed Income funds.

The BlackRock Target Income portfolios are based on bonds and designed for investors who are looking for a low risk portfolio with steady income.

Folio First

As of May 22, 2017, FolioFirst is the new site for LOYAL3 customers, offering all you had at LOYAL3 with additional features.

With Folio Investing, you can make monthly investments on your own terms and buy and sell securities without tedious calculations. FolioFirst has low investment minimums and no minimum account balance.

Execute different sized orders, even portions of single shares of stock through window trades. With window trades, orders are grouped together by side and symbol one or more times per day and executed in a batch rather than one by one.

Folio is the most flexible, but their fee structure may be better suited for larger account balances.


Motif is catered to people wishing to implement certain strategies in their portfolio such as biotech, interest rate plays, military contractors, etc. Motif can be a great option for someone looking for a portfolio limited to 30 stocks.

Motif will help you create a portfolio that reflects your goals and value with low-cost and value-based investments. All you have to do is answer some questions to get a customized portfolio to meet your goals. Like Betterment, the platform will remove companies that do not align with your values and instead match you with companies that promote a sustainable planet, fair value, or good corporate behavior.

Fractional shares in Motif Investing accounts are eligible for dividends, just like full shares. You can also trade up to 30 stocks in a single click.

By investing directly into individual companies, you cut out hidden fees, including management fees.

Unlike pooled investments such as mutual funds and exchange-traded funds (ETF), when you invest through Motif, you buy and own the underlying stocks so you always know exactly what you own.


Stash is a popular option for investors looking for accounts with low minimums and expert guidance. With Stash, you can invest in a curated selection of exchange-traded funds (ETF’s) or purchase fractional shares of stocks through a mobile platform. Stash provides some personalized investment recommendations based on your responses to several questions.

Their fees are reasonable, at $1 per month for accounts under $5,000, and an annual fee of 0.25% for accounts over $5,000. You can choose from a selection of ETFs preselected by their financial experts. Stash also provides educational content tailored to your unique investing profile.

For convenience, you also have the option to set up automatic investments to your portfolio. Companies like Stash can buy one share and split it into fractional shares, and you can get started and own a fraction of a share for just $5.


Stockpile lets you buy fractional shares and start trading at 99 cents per trade. There are no monthly fees or minimums. You can choose fractional shares of more than 1000 stocks and ETFs.

At Stockpile, you can buy stock using a credit card, debit card, or even PayPal, and dividends are reinvested free of charge. Like Stash, all it takes is $5 to get started.

How Will You Take Advantage of Fraction Shares?

Before you begin investing with fractional shares, learn the basics and read up on best practices in building your portfolio.

We have put together a list of the best investing blogs and investing podcasts to follow, as well as ways to learn about investing when you are just starting out.

Now that you’ve learned the benefits of fractional shares, how will you put more of your money to work? Have you ever bought or sold fractional shares? If so, we’d love to hear about your experience in the comments section below.

stock investing for dummies

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